One connection. An entire vendor network.
Connect your marketplace to CatalogGenie through Acenda once. CatalogGenie sources, normalizes, maps, validates, enriches and keeps your assortment current — whether sellers stay seller of record or CatalogGenie takes that role.

Nine steps, one connection.
Connect
Connect your marketplace to CatalogGenie through Acenda. Avoid building and maintaining separate integrations for every vendor.
Build your assortment
Select categories and participating vendors based on your marketplace strategy. Start broad or begin with focused categories.
CatalogGenie normalizes the data
CatalogGenie consolidates product information from many vendor systems into Acenda’s structured commerce data model.
Map to your taxonomy
Products are mapped into the marketplace’s taxonomy and required attributes.
Pre-flight validation
Before products reach the marketplace, CatalogGenie checks data against marketplace requirements to identify missing or invalid attributes.
Enrich product content
Where supported, CatalogGenie consolidates product reviews from participating sources and syndicates them with the product assortment.
Go live
Validated products are delivered to the marketplace.
Monitor vendor compliance
CatalogGenie helps monitor vendor compliance against marketplace requirements and surfaces issues that may require attention.
Stay current
CatalogGenie continuously handles new items, inventory, pricing, product changes, supported review updates and vendor compliance monitoring.
From ~1,500 vendor accounts to one Acenda feed.
The same architecture supports either operating model: in Flow-Through, participating sellers remain sellers of record; in Seller of Record, CatalogGenie provides one consolidated seller relationship. Compare the models →