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Bloomingdale's guide

What fits Bloomingdale's Marketplace

Quick answer

Bloomingdale's does not publish a marketplace category list. Bloomingdale's has described three uses for its marketplace: luxury brands that want more control over how they sell, products that extend the assortment beyond what Bloomingdale's buys, and emerging brands it wants to incubate. Each brand lists only in the categories agreed in its contract.

This page is part of the sell on Bloomingdale's Marketplace guide.

Last reviewed: October 8, 2026 · Based on Bloomingdale's public information.

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Published category listNone.
FocusLuxury; assortment extension; emerging brands.
Your categoriesAgreed in your contract.
Not allowedItems Bloomingdale's sells itself (generally).
Who decidesBloomingdale's merchant team.

What is Bloomingdale's looking for?

Bloomingdale's Marketplace has been part of the Macy's, Inc. marketplace program since 2023. Bloomingdale's does not publish a category list for it. Macy's, Inc. treats luxury as a strategic priority and positions Bloomingdale's as a luxury growth platform. That is context, not a closed list of who can apply.

Bloomingdale's has described three uses: an e-concession for luxury brands that want more control over how they present and sell; products that extend the assortment beyond what Bloomingdale's buys; and incubation of emerging brands. The merchant team selects every brand.

How contract categories work

Interested brands use the questionnaire on the Macy's Marketplace partner site, which covers both Macy's and Bloomingdale's. Bloomingdale's merchant team reviews the brand on its own. An agreement covers the categories that brand may list.

You list only inside those categories. Approval of the brand is not approval for every aisle on bloomingdales.com. Brands generally cannot list items the retailer already sells itself.

How to judge your own fit

These questions are Acenda's view, not a Bloomingdale's checklist. Does the line give luxury shoppers something Bloomingdale's does not already buy? Can you ship from a U.S. warehouse within 48 business hours and meet the catalog rules on the requirements page?

Acenda is an approved, pioneer partner of Bloomingdale's Marketplace and has been part of Bloomingdale's Marketplace since day one. If there is a fit, Acenda can introduce or nominate qualified brands. See introductions and nominations. An introduction is not approval. Bloomingdale's makes the final decision.

Frequently asked questions

Does Bloomingdale's publish marketplace categories?

No. Bloomingdale's does not publish a marketplace category list. Categories are agreed with each brand in its contract.

Is Bloomingdale's Marketplace only for luxury brands?

No. Bloomingdale's has also described using its marketplace to extend its assortment and to incubate emerging brands.

Does Bloomingdale's carry the same marketplace categories as Macy's?

Not necessarily. Macy's and Bloomingdale's have separate assortment strategies and merchant teams.

Keep reading

Sell on Bloomingdale's MarketplaceThe full seller guide.Marketplace vs wholesaleWho owns inventory, shipping, and returns.Is it worth it?When the channel fits.Macy's Marketplace categoriesWhere Macy's has named categories.Introductions and nominationsHow a qualified brand is introduced.

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