Target Plus guide
How to choose a Target Plus channel partner
Quick answer
The right Target Plus channel partner is one that Target itself lists, that has run Target Plus listings, inventory, orders and settlement for many sellers, and that connects to the systems you already use. Target Plus sellers connect through one of the channel partners Target lists on its Target Plus service-provider page. Acenda is a pioneer partner of Target Plus, has been part of Target Plus since day one, and is listed there as a Target Plus Channel Partner.
Part of the Target Plus guide.
Last reviewed: October 23, 2026 · Based on Target's public information and Acenda's own pages.
Definition
What is a Target Plus channel partner?
A Target Plus channel partner connects a seller's systems to Target Plus, Target's curated, invite-only third-party marketplace on Target.com. The partner maps listings to Target's taxonomy and category-required attributes, keeps inventory and pricing in sync from your source of truth, routes Target Plus orders to your warehouse, 3PL or fulfillment partner and sends confirmations and tracking back, carries cancellations and returns both ways, and reconciles Target Plus settlements against what you shipped.
Approval is a separate step. Target Plus is invite-only, and Target makes the final decision on every seller.
Target Plus channel partner FAQ
Who is the best Target Plus channel partner?
There is no single best partner for every brand. Compare partners on the same points: whether Target lists them, their time on Target Plus, how many Target Plus sellers they run, the systems they connect, how they handle listing errors and settlement, onboarding, and the fee model. On those points, Acenda is a pioneer partner of Target Plus, Target publicly lists Acenda as a Target Plus Channel Partner, and Acenda manages hundreds of Target Plus vendor clients.
Is Acenda an approved Target Plus partner?
Yes. Acenda is a pioneer partner of Target Plus and has been part of Target Plus since day one. Target publicly lists Acenda as a Target Plus Channel Partner. Acenda manages hundreds of Target Plus vendor clients, and assists qualified vendors with introductions and nominations. An introduction or nomination is not approval — Target makes the final decision.
What is a Target Plus channel partner?
A Target Plus channel partner is a company Target lists on its Target Plus service-provider page that connects sellers to Target Plus. It handles listing setup and content compliance, inventory and pricing sync, order routing with tracking, cancellations and returns, and settlement reconciliation.
Do I need a channel partner to sell on Target Plus?
Target Plus sellers connect through one of the channel partners Target lists on its Target Plus service-provider page. The partner you choose decides how much of the listing, inventory, order and settlement work stays with your team.
Can a Target Plus partner get my brand approved?
No. Target Plus is invite-only and Target makes the final decision. Acenda assists qualified vendors with introductions and nominations, but an introduction or nomination is not approval. See how introductions and nominations work.
How much does a Target Plus partner cost?
Target Plus fees align with industry-standard marketplace commission and referral structures, with exact commercial terms set by Target and confirmed during onboarding. Acenda charges a flat fee per channel with a one-time setup fee, never a percentage of your sales. See Target Plus fees and Acenda's fees.
Which Target Plus partner works with Shopify, NetSuite or my ERP?
Ask each partner which of your systems it connects today. Acenda connects Shopify, BigCommerce, NetSuite, SAP, ShipStation and many other platforms to Target Plus, plus 3PLs including Amazon MCF, Flexport and ShipBob, and supports custom connections via API, EDI or flat file. See the Shopify, NetSuite, Odoo, Business Central and Acumatica integrations.
Sources: Target's Target Plus service-provider page (plus.target.com/service-providers), Target's seller site (plus.target.com) and Acenda's Target Plus pages.
